{"id":7847,"date":"2022-05-27T09:07:45","date_gmt":"2022-05-27T08:07:45","guid":{"rendered":"https:\/\/circularity.com\/consulenze\/piano-di-comunicazione-di-sostenibilita\/"},"modified":"2022-07-29T12:01:00","modified_gmt":"2022-07-29T11:01:00","slug":"sustainability-communication-plan","status":"publish","type":"consulenze","link":"https:\/\/circularity.com\/en\/consultancy\/sustainability-communication-plan\/","title":{"rendered":"Sustainability communication plan"},"content":{"rendered":"\n\n<section class=\"wp-block-evidenzio-columns ev_box_consulenze has-colore-tema-2-color has-gradiente-fasce-gradient-background has-text-color has-background\"><div class=\"container\"><div class=\"row are-vertically-aligned-center\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-12 mb-4\">\n<h3 class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h2 has-text-align-undefined mb-3\">The objectives of the sustainability communication plan\u00a0\u00a0<\/h3>\n\n\n\n<p>To be credible in the eyes of the market and stakeholders requires effective communication of the initiatives undertaken to integrate sustainability into the company strategy.&nbsp;&nbsp;<\/p>\n<\/div>\n\n\n\n<section class=\"wp-block-evidenzio-columns box_consulenze_grid\"><div class=\"container-fluid\"><div class=\"row\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\">\n<div class=\"wp-block-group wrapper\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h4 has-text-align-undefined has-colore-tema-1-color has-text-color\"><strong>Positioning<\/strong><\/span>\n\n\n\n<p class=\"has-colore-tema-1-color has-text-color\">Establish a distinctive position compared to competitors in the field of sustainability and acquire added value with respect to customers and suppliers.&nbsp;&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-2 numeri\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h1 has-text-align-undefined has-colore-tema-2-color has-text-color\">01<\/span>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\"><\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-evidenzio-columns box_consulenze_grid\"><div class=\"container-fluid\"><div class=\"row\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\"><\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-2 numeri\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h1 has-text-align-undefined has-colore-tema-2-color has-text-color\">02<\/span>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\">\n<div class=\"wp-block-group wrapper\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h4 has-text-align-undefined has-colore-tema-1-color has-text-color\"><strong>Brand image\u00a0\u00a0<\/strong><\/span>\n\n\n\n<p class=\"has-colore-tema-1-color has-text-color\">Create an image of a company with a strong focus on sustainability by disseminating key messages and communicating its distinctive values.&nbsp;&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n<\/div><\/div><\/section>\n\n\n\n<section class=\"wp-block-evidenzio-columns box_consulenze_grid\"><div class=\"container-fluid\"><div class=\"row\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\">\n<div class=\"wp-block-group wrapper\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h4 has-text-align-undefined has-colore-tema-1-color has-text-color\"><strong>Brand reputation<\/strong><\/span>\n\n\n\n<p class=\"has-colore-tema-1-color has-text-color\">Accrediting the management and the company as a credible spokesperson for sustainability issues with respect to its stakeholders&nbsp;<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-2 numeri\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h1 has-text-align-undefined has-colore-tema-2-color has-text-color\">03<\/span>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-5\"><\/div>\n<\/div><\/div><\/section>\n<\/div><\/div><\/section>\n\n\n\n\n\n<section class=\"wp-block-evidenzio-columns ev_testo_icone\"><div class=\"container\"><div class=\"row are-vertically-aligned-center justify-content-center\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-12 mb-4\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h2 has-text-align-undefined\">Why choose Circularity\u00a0\u00a0<\/span>\n\n\n\n<p>The Circularity team supports businesses along the journey to sustainability, of which communication is a key part. We work with the corporate marketing team to deliver messages that engage more sustainable consumers.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-4 mb-3\"><div class=\"wp-block-image mb-3\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"123\" height=\"130\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/06\/ANALYSIS-svg-1-svg.svg\" alt=\"\" class=\"wp-image-4968\"\/><\/figure>\n<\/div>\n\n\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h5 has-text-align-center\">Analysis<\/span>\n\n\n\n<p class=\"has-text-align-center\">Mapping and analysis of sector benchmarks<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-4 mb-3\"><div class=\"wp-block-image mb-3\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"127\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/COMMUNICATION-svg-2.svg\" alt=\"\" class=\"wp-image-5229\"\/><\/figure>\n<\/div>\n\n\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h5 has-text-align-center\">Strategic plan<\/span>\n\n\n\n<p class=\"has-text-align-center\">Drawing up the strategic communication plan&nbsp;Content development and storytelling creation&nbsp;&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-4 mb-3\"><div class=\"wp-block-image mb-3\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"120\" height=\"127\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/GLOBAL-svg-1.svg\" alt=\"\" class=\"wp-image-5231\"\/><\/figure>\n<\/div>\n\n\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h5 has-text-align-center\">Events<\/span>\n\n\n\n<p class=\"has-text-align-center\">Media management and involvement&nbsp;&nbsp;Supporting the organisation of sustainable events&nbsp;&nbsp;<\/p>\n<\/div>\n<\/div><\/div><\/section>\n\n\n\n\n\n<section class=\"wp-block-evidenzio-columns ev_elenco_posts\"><img decoding=\"async\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/sf_grigio.svg\" alt=\"\" class=\"img_background\"\/><div class=\"container\"><div class=\"row are-vertically-aligned-top\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-12 mb-3\">\n<span class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h2 has-text-align-undefined has-colore-tema-1-color has-text-color\">Case histories\u00a0\u00a0<\/span>\n\n\n\n<p>Find out how Circularity has helped companies apply circular economy principles in their business model&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-12\"><div class=\"blocco_elenco_pagine elenco_cpt_casehistory\">\n    <div class=\"gallery_slider slider_fullpage\">\n                                    <div class=\"elemento_gallery cpt_casehistory col-12 col-lg-6 mb-3 catering\">\n\t<div class=\"wrap\">\n\t\t\t\t<div class=\"row g-0 h-100\">\n\t\t\t<div class=\"col-lg-6\">\n\t\t\t\t<div class=\"wrapper p-3\">\n\t\t\t\t\t<img decoding=\"async\" class=\"img_logo\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/chef-express-logo-200x0-c-default.jpg\" alt=\"\" width=\"200\" \/>\n\t\t\t\t\t<p class=\"h5 mt-3\">Case history<\/p>\n\t\t\t\t\t<p class=\"h4\">Chef Express<\/p>\n\t\t\t\t\t<p class=\"mb-0\">Sector: Catering<\/p>\n\t\t\t\t\t<p>Target: communication strategy<\/p>\t\t\t\t<\/div>\n\t\t\t<\/div>\t\n\t\t\t<div class=\"d-none d-lg-block col-lg-6\">\n\t\t\t\t<div class=\"immagine\">\n\t\t\t\t\t<img decoding=\"async\" class=\"thumbnail\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/chef-express-400x450-c-default.png\" alt=\"\" width=\"400\" \/>\t\t\t\t<\/div>\n\t\t\t<\/div>\t\n\t\t<\/div>\t\n\t\t<a class=\"read_more\" href=\"https:\/\/circularity.com\/en\/casehistory\/chef-express\/\">Read now<\/a>   \n\t<\/div>\n\t\n<\/div>                                                <div class=\"elemento_gallery cpt_casehistory col-12 col-lg-6 mb-3 beauty-cosmetics\">\n\t<div class=\"wrap\">\n\t\t\t\t<div class=\"row g-0 h-100\">\n\t\t\t<div class=\"col-lg-6\">\n\t\t\t\t<div class=\"wrapper p-3\">\n\t\t\t\t\t<img decoding=\"async\" class=\"img_logo\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/loreal-200x0-c-default.png\" alt=\"\" width=\"200\" \/>\n\t\t\t\t\t<p class=\"h5 mt-3\">Case history<\/p>\n\t\t\t\t\t<p class=\"h4\">L\u2019Or\u00e9al<\/p>\n\t\t\t\t\t<p class=\"mb-0\">Sector: Beauty &amp; cosmetics<\/p>\n\t\t\t\t\t<p>Target: environmental claim evaluation<\/p>\t\t\t\t<\/div>\n\t\t\t<\/div>\t\n\t\t\t<div class=\"d-none d-lg-block col-lg-6\">\n\t\t\t\t<div class=\"immagine\">\n\t\t\t\t\t<img decoding=\"async\" class=\"thumbnail\" src=\"https:\/\/circularity.com\/wp-content\/uploads\/2022\/05\/loreal-2-e1654087195430-400x450-c-default.png\" alt=\"\" width=\"400\" \/>\t\t\t\t<\/div>\n\t\t\t<\/div>\t\n\t\t<\/div>\t\n\t\t<a class=\"read_more\" href=\"https:\/\/circularity.com\/en\/casehistory\/loreal\/\">Read now<\/a>   \n\t<\/div>\n\t\n<\/div>                                <\/div>\n    <\/div><\/div>\n<\/div><\/div><\/section>\n\n\n\n\n<div class=\"wp-block-evidenzio-contact-form stile-scuro\">\n<section class=\"wp-block-evidenzio-columns ev_contact_form has-colore-tema-2-color has-gradiente-fasce-gradient-background has-text-color has-background\"><div class=\"container\"><div class=\"row are-vertically-aligned-center justify-content-center\">\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-6 pe-lg-5\">\n<h2 class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h2 has-text-align-undefined\">Request your sustainability communication plan now<\/h2>\n\n\n\n<p class=\"wp-block-evidenzio-ev-title titolo_evidenzio d-block h5 has-text-align-undefined\">Fill out the form and a consultant will contact you as soon as possible\u00a0\u00a0<br><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-evidenzio-column col-12 col-md-12 col-lg-6\"><div class=\"form_salesforce\">    \n    <input type=\"hidden\" name=\"tipi_di_form\" value=\"Contact Form\" id=\"tipi_di_form\" \/>\n    <input type=\"hidden\" name=\"aree_di_interesse_crm\" value=\"\" id=\"aree_di_interesse_crm\" \/>\n    <div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f7419-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/consulenze\/7847#wpcf7-f7419-o1\" method=\"post\" class=\"wpcf7-form init wpcf7-acceptance-as-validation\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"7419\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.6.4\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f7419-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<div class=\"row\">\n<div class=\"col-6\"><span class=\"wpcf7-form-control-wrap\" data-name=\"FirstName\"><input type=\"text\" name=\"FirstName\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"First Name\" \/><\/span><\/div>\n<div class=\"col-6\"><span class=\"wpcf7-form-control-wrap\" data-name=\"LastName\"><input type=\"text\" name=\"LastName\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Last Name\" \/><\/span><\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-6\"><span class=\"wpcf7-form-control-wrap\" data-name=\"Email\"><input type=\"email\" name=\"Email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email\" \/><\/span><\/div>\n<div class=\"col-6\"><span class=\"wpcf7-form-control-wrap\" data-name=\"Phone\"><input type=\"text\" name=\"Phone\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone\" \/><\/span><\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-12\"><span class=\"wpcf7-form-control-wrap\" data-name=\"Company\"><input type=\"text\" name=\"Company\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required form-control\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Company\" \/><\/span><\/div>\n<\/div>\n<div class=\"row\">\n<div class=\"col-12\"><span class=\"wpcf7-form-control-wrap\" data-name=\"GP_Messaggio_Circularity__c\"><textarea name=\"GP_Messaggio_Circularity__c\" cols=\"40\" rows=\"10\" maxlength=\"255\" class=\"wpcf7-form-control wpcf7-textarea form-control\" aria-invalid=\"false\" placeholder=\"Write your message\"><\/textarea><\/span> <\/div>\n<\/div>\n<div class=\"row mb-2\">\n<div class=\"col-12\"><div class=\"form__wrapper--checkbox\"><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-106\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance-106\" value=\"1\" aria-invalid=\"false\" class=\"form-check-input\" \/><span class=\"wpcf7-list-item-label\">I accept the general conditions and the <a href=\"https:\/\/circularity.com\/privacy-policy\/\">privacy policy<\/a>)<\/span><\/label><\/span><\/span><\/span><\/div><\/div>\n<\/div>\n<div class=\"row mb-2\">\n<div class=\"col-12\"><div class=\"form__wrapper--checkbox\"><span class=\"wpcf7-form-control-wrap\" data-name=\"acceptance-104\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"acceptance-104\" value=\"1\" aria-invalid=\"false\" class=\"form-check-input\" \/><span class=\"wpcf7-list-item-label\">I agree to the sending of newsletters containing updates, including promotional ones, relating to the circular economy<\/span><\/label><\/span><\/span><\/span><\/div><\/div>\n<\/div>\n<div class=\"row\"><div class=\"mt-3 col-12 text-center text-lg-end\"><input type=\"submit\" value=\"Send\" class=\"wpcf7-form-control has-spinner wpcf7-submit\" \/><\/div><\/div>\n<span class=\"wpcf7-form-control-wrap dynamichidden-464\"><input type=\"hidden\" name=\"dynamichidden-464\" value=\"Sustainability communication plan\" size=\"40\" class=\"wpcf7-form-control wpcf7dtx-dynamictext wpcf7-dynamichidden\" aria-invalid=\"false\" \/><\/span>\n<input type=\"hidden\" name=\"currentPost\" value=\"7847\" \/><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div><\/form><\/div><\/div>\n<\/div>\n<\/div><\/div><\/section>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Becoming sustainable is a great way to achieve tangible and lasting environmental, economic and ethical benefits. However, to ensure that your actions do not go unnoticed, you also need to communicate your efforts effectively. Circularity, working with a number of newspapers, press offices, digital agencies and web reputation companies, supports companies in drawing up a strategic sustainability communication plan to build a truly green brand identity.  <\/p>\n","protected":false},"featured_media":5548,"parent":0,"template":"","tipo_consulenza":[118],"class_list":["post-7847","consulenze","type-consulenze","status-publish","has-post-thumbnail","hentry","tipo_consulenza-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/consulenze\/7847","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/consulenze"}],"about":[{"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/types\/consulenze"}],"version-history":[{"count":0,"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/consulenze\/7847\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/media\/5548"}],"wp:attachment":[{"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/media?parent=7847"}],"wp:term":[{"taxonomy":"tipo_consulenza","embeddable":true,"href":"https:\/\/circularity.com\/en\/wp-json\/wp\/v2\/tipo_consulenza?post=7847"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}