The objectives of the sustainability communication plan
To be credible in the eyes of the market and stakeholders requires effective communication of the initiatives undertaken to integrate sustainability into the company strategy.
Establish a distinctive position compared to competitors in the field of sustainability and acquire added value with respect to customers and suppliers.
Create an image of a company with a strong focus on sustainability by disseminating key messages and communicating its distinctive values.
Accrediting the management and the company as a credible spokesperson for sustainability issues with respect to its stakeholders
The Circularity team supports businesses along the journey to sustainability, of which communication is a key part. We work with the corporate marketing team to deliver messages that engage more sustainable consumers.
Mapping and analysis of sector benchmarks
Drawing up the strategic communication plan Content development and storytelling creation
Media management and involvement Supporting the organisation of sustainable events
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