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Case history / Azzurra Ceramica
Azzurra Ceramica

From ceramic waste to new recovery supply chains

Circular materials management
Manufacturing

Azzurra Ceramica

Azzurra Ceramica operates in the sanitary ceramics sector with a strong focus on innovation and sustainability. The company decided to take a structured approach to managing its production waste, turning it from a problem into an opportunity through a circular approach.

The context

Azzurra Ceramica generated ceramic waste during its production processes without a clear view of the quantities, types, and recovery opportunities. End-of-life management of materials was fragmented and lacked detailed tracking of waste flows.


To evolve the existing model, it was necessary to move from disposal to a strategy focused on recovery and valorization.

The objectives

Map, track, and valorize production waste through innovative recycling solutions.

Circularity's intervention

The project was structured in three phases:

1
MATERIALS ANALYSIS
We carried out a preliminary analysis of production waste, mapping types, quantities, and flows. Through reviews of operating procedures and interviews with staff, we identified inefficiencies in current management and opportunities for improvement in waste classification.
2
INDUSTRIAL SYMBIOSIS
Azzurra Ceramica used the Circularity Platform, industrial symbiosis section, by configuring its profile and uploading its waste data. The platform tracked the path of materials from production to disposal, identifying alternative partners to maximize material recovery. Our technical team supported the company in identifying the best circular management solutions.
3
RESEARCH OF INNOVATIVE SOLUTIONS
We explored innovative technologies and methods for recovering ceramic waste, evaluating recycling solutions in open loop and closed loop circular supply chains. In collaboration with specialized companies, we developed an implementation plan to integrate new solutions into production processes.

The results

Azzurra Ceramica obtained a complete waste traceability system and identified partners and suppliers for more effective recycling solutions.

  • Complete mapping of waste flows
  • Identification of partners for material recovery
  • Implementation plan for innovative recycling solutions
  • Reduced environmental impact through circular practices
Contatti

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